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Rob Gough

Fractional CTO in Manchester. I help founders and companies make sound technical decisions — what to build, who to hire, and what to actually do about AI.

I also design, build and run my own products, and I write about all of it.

Open to new clients. → How I can help

Consulting

Fractional CTO work for founders and teams who need senior technical judgment, not a full-time hire.

What I do →

Projects

Products I design, build and run solo — StayUpfront, Dictator, Weighted Down, Shot and Tell, Belfry. The day job that keeps the consulting advice grounded.

See what I've built →

Writing

Code, products, weight, and whatever else is on my mind — the blog goes back to 2022.

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Recent writing

Recent notes

2026-10-14

There's a good Ask HN thread going: "What is the current trajectory of a senior engineer?" People are split. Some think we all become tech leads directing agents, some think the human value moves to testing, observability and building consensus, and a few think we're turkeys voting for Christmas. Here's roughly what I added.

I've been doing more fractional work lately, and the outreach has shifted. More organisations with almost no internal development knowledge are realising the limits of what they've been building and wanting an expert look at it. There's going to be plenty of that work.

The bigger question is how we upskill people if they're not going through the learning process we did. That problem already exists. Plenty of people have "senior" in their title with shallow expertise, because most of their career was picking up tickets with acceptance criteria handed to them. I'm not talking about the best of the best here. I'm talking about the other 90%.

Inside organisations, there's still a lot of room for the very human back-and-forth on what you're actually building, and for navigating politics and org structures. What excites me is the appetite to build. Companies that couldn't imagine owning their own stack now want to. They're about to learn the ups and downs of that for the first time, and there's plenty of opportunity for us all there, too.

2026-09-29

Opus 5.5 and Sonnet 5.5 are sea change level models. Between the increased capability and reduced cost, these things are absolutely insane.

Last weekend, I wanted a project to build while I was out of the house that could really put them through their paces (and didn't seem like my day job). So, for the first time in my life, I asked my computer to build me a game. In fact, the next day, with some tweaks I asked it again. Fair to say I'm absolutely blown away.

I know AI is meant to be the death of creativity, but I think that's nonsense. I can only imagine how fun and creative I would have been if I had access to these when I was a teenager and had all that free time. Now, it's nearly as easy to build a game—your own very specific game—as it is to play one.

Got a technical decision you'd like a second opinion on? hello@robgough.net